Marcus Van Boxel is a bee-keeper. Nothing unusual in that of course, there are hundreds of commercial bee-keepers and hundreds more who keep hives for home use. Where Marcus differs from most is in his methods of production and control.
He doesn't, for instance, use chemicals to control the pervasive Varroa mite. He dowses the bees in icing sugar. True! It doesn't kill the mite but it makes them fall off and as Marcus says, other methods besides chemical control simply have to be found because the bees have developed a significant resistance to chemical compounds.
Neither will he kill the queen - known as re-queening - or clip her wings. He wants his hives to mimic nature as closely as possible.
"You have a beautiful queen so why would you want to destroy her? The bees can determine when the queen needs replacing."
His ethical decisions are a significant unique selling point. He markets his Rawiti Honi products online and at the Kerikeri and Paihia Farmers' Markets.