The Winston Peters show arrived in Kaitaia yesterday, drawing a crowd of at least 80 supporters, hecklers and the plain curious who spilled on to the road outside the town's post office.
Polls showing the New Zealand First leader is neck-and-neck with Mark Osborne a little more than two weeks out from the March 28 by-election have shocked National, which has held the seat since 1969.
He arrived around noon in his "Force for the North" bus, wearing his trademark pinstripe suit despite the sweltering heat and delivering old-style political theatre in which he dished out more heckling then he got.
Mr Peters used his visit to hammer home his message that Northlanders had a once-only chance to get the Beehive's attention.
"For the first time in a very long time you have a chance to make sure people in Wellington are listening to you. We are sick and tired of being Cinderellised and forgotten. When you bring strangers up here on our roads, they can't believe the disrepair and neglect," he said.