The Destiny Church-affiliated Coalition NZ Party says it has so far encouraged 1700 previously unregistered Far North voters to sign up on the electoral roll.
Party leaders and volunteers were in Kaitaia en masse on Tuesday to promote candidate Jay Hepi's bid for the Far North mayoralty and to get as many people as possible registered to vote ahead of October's local elections.
Mr Hepi, a former gang leader who now works as a whānau co-ordinator for the Tai Tokerau Rugby League set up by Hone Harawira, said 1700 "virgin voters" had enrolled so far on the party's two-week road trip around the Far North.
Their target was 10,000 previously unenrolled voters.
"We're encouraging Māori people, and all people, to register to vote. There's been a slack turnout in previous elections," Mr Hepi said.