As many as 1000 people packed Otiria Marae, near Moerewa, yesterday for the start of a three-day celebration of all things Ngāti Hine.
The biennial Te Ahuareka o Ngāti Hine Festival continues today with what organisers describe as smorgasbord of entertainment, ranging from kapa haka to hip-hop dance and debates.
The headline act, award-winning singer-songwriter Troy Kingi, is due to take the stage at 4.15pm. Yesterday's programme was dedicated to school kapa haka groups from as far away as Whangārei.
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Organising committee member Pita Tipene said yesterday's atmosphere was ''wonderful''.