Pure hair care range of shampoos, conditioners, treatments and styling is balanced by nature to nurture all hair types.
All Pure products are blended with naturally-derived ingredients which have been carefully researched to substitute more traditional synthetic ingredients. The company's goal is to develop a safer, more gentle, environmentally-friendly hair care regime.
Pure hair care is infused with an exclusive blend of Shea Butter and Argan Oil to rejuvenate any hair type. Selective treatment oils, Marula, Mongongo, Kalahari and Sunflower are chosen for their unique healing properties targeting specific hair types.
The range contains the exclusive 'Pure Complex', a unique blend of organic extracts and vitamins. It strengthens damaged hair while promoting intense hair nutrition, softness and shine.
Pure hair care is sulphate-free and paraben free to reduce episodes of irritation, redness, itchiness and flaky scalp. It is formulated to help protect both you and the environment.