Teams of four have travelled from around New Zealand and even crossed the ditch from Australia to compete in Whangārei's new eSport tournament.
This gaming convention has been a project for more than a year after Whangārei's Tony Grose recognised "untapped potential" of young gamers in Northland.
The Auckland-based Armageddon convention is the closest to what Grose aimed to recreate in Northland.
Grose pondered this idea for four years before finally putting it into action with a $5000 budget and new business partner, Shane Kanara, just over a year ago.
Grose said it was important kids were encouraged to do the things they loved.
"We create this technology; we've got to teach them how to use it."
But Grose and Kanara's ambition of building the Northland gaming community doesn't stop at an annual convention.
In the future they would like to start a school where students are taught how to use social media and the internet in a progressive way.
"We want to create an environment where careers can be built out of the things kids love" Grose said.
It wouldn't be restricted to the internet either, but rather it would incorporate all aspects that contribute to game quality such as music and graphic design.
According to Kanara, a good gamer is someone who maintains healthy lifestyles while incorporating gaming into their daily regime.
Trinity Te Paa is one of these self-proclaimed keen gamers who competed in a Fortnite tournament at the convention yesterday .
He has been gaming since he was 13 and is now one of many on this Fortnite buzz.
"I've dreamed of playing in a tournament like this, it's just a bonus it's in Whangārei."
The convention is still taking place todayat Forum North from 9am – 6pm.
General Admission is $18, child tickets are $11.50 and student and senior 65-plus tickets are $13.50.
