Part of the secret to multisport athlete Bruce Cole-Baker's success, it seems, is his home ground advantage.
Which, to be fair, would have meant nothing if Cole-Baker hadn't trained diligently to reach the level of fitness required for the inaugural Wild Kiwi event in Whangarei last Saturday.
And then planned his race, sorted his nutrition and prepared his gear properly.
The main event is a tough one, a 12km kayak, a 25km mountain bike trail, a challenging 14km off-road run and then a 3km run on the road to the finish line.
Cole-Baker shot around it in just over 4 hours, completing an off-road run section that he traverses in his job as a part-time Bream Head Conservation Trust ranger.