The owners of a Kerikeri jewellery business are reeling after thieves targeted the best bling in the shop.
Manufacturing and retail jeweller Diamonds Direct, in Kerikeri Rd, was burgled at around 3am yesterday morning.
The burglars knew what they wanted, going for the best quality items after breaking in through the back door and then smashing the front of a designer rings show cabinet in the shop, the company's co-owner said. He asked not be named.
The owner said the diamonds may have been stolen to order or stolen by experts. The thieves must have been into the store, possibly more than once, to "case it out", he said.
"They certainly knew what to take."