A rahui against taking toheroa has been placed on the northern end of Ripiro Beach to help revive critically depleted beds of the big bivalve mollusc.
The rahui applies from Maunganui Bluff to Tikitiki Stream 2km north of Mahuta Gap - a distance of about 25km - until further notice.
The ban on taking toheroa includes customary permits blamed for "open slather" harvesting. People holding permit books have been advised permits will not be accepted while the rahui is in force.
The traditional Maori environmental and cultural restriction was applied after about 20 people met at the Te Houhanga Marae in Dargaville on Saturday.
A former North Kaipara Maori Committee secretary, Maria Larsen, said she believed it was the first time a rahui had been placed on gathering toheroa on Ripiro Beach.