Hawke's Bay Magpies mascot Kahu is getting up to no good on the Internet.
The Magpie's video is part of a campaign to raise awareness for the team and grow support and following amongst children in particular.
Adplus Communications has produced two virals of Kahu the Magpie up to mischief and these are being seeded out via social media such as Facebook, YouTube, Myspace, Twitter.
There are also plans for a link in the latest Magpie comic directing kids to the viral vids, as well as links on the Unison website and Hawke's Bay Rugby Unions site.
The U Tube video can be found at:
http://www.youtube.com/watch?v=LtcHZw2Lq08
RUGBY: Magpies Mascot Mischief On U-Tube
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