"It was a big, loud sort of raucous - it was classic."
Tong, who passed away at Cranford Hospice on May 13 after battling liver cancer, will be remembered by family, including wife of 24 years Mandy and son Jesse.
A celebration of his life will be held at the Hastings Racecourse at 1pm on Saturday, May 22.
An obituary shared to Hawke's Bay Today read: "Be not burdened with times of sorrow, I wish you the sunshine of tomorrow. My life's been full, I savoured much, Good friends, good times. A loved one's touch."
Property Broker's rural and lifestyle specialist Avram Deitch paid tribute to his colleague, whom he worked alongside.
"Shaun was a legend that everyone knew and respected. He worked tirelessly and was as competitive as they come, but he never once turned me away when I asked for his time," he said.
Deitch said he was a man of true integrity and "an all-round bloody good guy" who will be sorely missed.
"He would always say there was nothing special about him, he just ran a good process - I learned a lot from him and about him in that simple statement alone," he added.
"He leaves his business legacy here with us and it is an honour to continue to pursue his vision."