"We collected three black bags full of rubbish and more from a small stretch of the highway; 80 per cent of which was plastic," he said.
In retrospect, the Napier Boys' High School student said they didn't make much of a difference.
"It's really obvious from the careless throwing of rubbish onto our roadsides that more care needs to be taken," Kingsford said. "The troubling part of this is that we have environmental pollution as well as visual pollution."
To make a real difference Kingsford said there needs to be more awareness about what all the rubbish and plastic is doing to the environment.
"We intend to spend more time on similar projects as well as extending our efforts in making people aware of how the carelessness of some people is negatively affecting waterways, ponds, and wildlife," he said.
To proceed with more events, clean-ups and fundraisers the Napier Environmental Wellness Society needs more members.
If you are interested in joining this society you can contact the group via Instagram: napier_ews_2021 or email benjaminkingsford@xtra.co.nz.