Keeping Taradale on the map will be the focus of former mayoral candidate David Trim, if he is elected to Napier City Council in the upcoming elections.
Yesterday the Hawke's Bay Chamber of Commerce president announced he would be standing for election in the Taradale Ward.
"Taradale is a significant suburb to Napier and needs representatives who can continue to provide strong leadership to ensure it remains a vibrant and prosperous suburb," he said.
A Hawke's Bay resident for more than 20 years, Mr Trim has been actively involved in the business and community sector of both Taradale and Napier over the past 10. He said he believed his business acumen and organisational leadership was just what Taradale needed.
"It's about making sure Taradale doesn't fall behind because it's the largest suburb in Napier, but it hasn't got a major focus," he said - adding that hosting more Art Deco events in the area, or highlighting its cycleways, could ensure Taradale stayed on the map.