A surfer has been located in the water after a search and rescue operation which began at the mouth of the Tukituki River in Haumoana and ended with a helicopter spotting the missing man.
The search involved police, Coastguard and a helicopter which spotted the surfer and directed a Coastguard vessel to him. The man was 8km out to sea, carried out by a strong offshore wind and outgoing tide.
A police spokesperson said he was found about 1.30pm, clinging to his surfboard and had waved to his rescuers as they approached.
Coastguard skipper Henry van Tuel said he was lucky to be alive and his survival was down to his being "young, fit and wearing a wetsuit".
The sea was "extremely rough" with a 3.8metre swell, and in some areas it was breaking, meaning it took the vessel about half an hour to get from the Coastguard base in Napier to the scene at Haumoana and to start a search pattern.