They rose in unison and respect akin to a gallery in a courtroom when judges make an entrance to preside.
They are the "G Nuts", the syndicated owners and their loyal legion of followers of champion horse Gingernuts.
After the raucous cheers, cat calls and wolf whistles had subsided at the birdcage, the orange baseball cap-clad clan celebrated the short-neck victory of the chestnut gelding that Opie Bosson had ridden to group one Windsor Park Plate glory in Hastings on Saturday.
For most of them it's their first horse, thanks to the vision of Te Akau principal David Ellis, of Auckland, who fellow co-owner Blair Alexander had alluded to while echoing similar sentiments during the prizegiving ceremony.
"David rang me and said I understand you want to buy into a horse so I said straight away I was keen on it," explained a jubilant co-owner, Bill Taylor.