As A Better Hawke's Bay's pro-amalgamation hoardings go up, the group says the complexity of different council sign rules throughout the region are one reason local authorities should be merged.
The group, whose 2013 application to the Local Government Commission sparked the amalgamation proposal, is going into campaign mode ahead of a regionwide referendum on the subject in September.
Spokesman Alistair Mason said one issue it had to deal with as it ramped up its campaign were the varying election and advertising sign bylaws spanning Napier City and the Wairoa, Hastings and Central Hawke's Bay district councils.
The different regimes got "very confusing" with the rules varying between councils with regards to size restrictions and when they could be erected and taken down, Mr Mason said.
In Hastings, the council was applying its "temporary event" rules to the amalgamation referendum campaign, and hoardings did not need to be taken down until seven days after the September 15 poll date.