The growing interest in studying horticulture was highlighted at the National Horticultural Field Days in Hawke's Bay recently with more than 300 secondary school students attending the Pick a Career in Horticulture Expo as part of the event.
Senior business manager at Horticulture New Zealand Sue Pickering gives a guest lecture to students taking the first-year Horticulture Production paper at Massey University.
She says the horticulture industry earns $7 billion a year, of which $4 billion is from exports. Horticulture "has ambitious goals to grow" and more highly skilled people were needed "to make that happen".
She says it has been encouraging to see the number of students increasing. "We need a range of graduates. They will typically become crop or orchard managers, or consultants, or go into a post-harvest management role, like managing a packhouse or grower liaison for a big supply company."
Central regional manager of T&G (formerly Turners and Growers) John Crowther says graduates are the key to unlocking the future of the horticulture industry and is keen to connect with students. "We have seen the value of having new people with different ideas and up-to-date skills. They provide innovation and help take the industry forward so it competes well in domestic and global markets."