Nominations are open in six categories for this year's Asians in the Bay Awards, Hawke's Bay's largest awards ceremony of its kind.
The awards were established in 2012 to recognise the Asian communities in Hawke's Bay.
Hawke's Bay has a rich and diversified cultural mix of various countries, with Asians making a sizable and rising proportion. The Asian community has a considerable presence and contribution in many industries.
"It is a forum for highlighting the considerable contribution and value the Asian community contributes to the enrichment of the Hawke's Bay community in all areas of commerce and trade, education, agriculture, health, and youth enterprise," says Hawke's Bay's first Muslim JP, Syed Khurram Iqbal.
From a modest turnout of 60 individuals in 2012 to record attendance of almost 200 people last year, the awards have grown and gathered momentum over the years.