Napier City Council is reducing its environmental impact by saving thousands of plastic bottles from landfill and oceans.
From this year, every street flag promoting events in Napier will be made from recycled plastic bottles.
Event manager Kevin Murphy says the initiative aligns well with Napier's environmental objectives.
"We want to be environmentally responsible and proactive in everything we do. We're always looking for ways to become more sustainable and reduce our environmental impact so this is a great fit."
Napier has 250 flag sites, and the move to use this new product will save about 15,000 plastic bottles every year from going to waste. Using recycled plastics for flag fabrics means less waste for landfill and less pollution. It avoids the use of virgin fibres, reduces the consumption of water and energy in production, and lowers the demand for colourants and dyes.