"A lot of people think their vote doesn't count, but if everyone felt that way we'd never get anything done," Mr Morgan said.
In Marewa, voters kept scrutineers busy at St Luke's Church, where local resident Kaye Bresnehan wandered down to in the early afternoon.
She said she hadn't wanted to vote in advance, because she enjoyed voting on election day.
"I always vote. Most of my friends have already voted."
Across town, Phillip Hamlin and Amy Croucher were among those voting down at Napier Intermediate School.
They said they always voted - the one time Ms Croucher did not was in 2014, because she said she felt there was no competition between the two major parties.
But she felt it was important, as voting meant "you can make change if you're not happy".
Also casting their votes at the school were Elaine and Tim Flynn - who said the nationwide campaign had been confusing due to the political tactics used.
"Locally [the campaign's] been pretty straightforward," Mr Flynn said. "The main parties have been at each other really bad."
"It was quite confusing, I've never felt like that before," Mrs Flynn said.
Things were more quiet at the Maraenui Bilingual School polling booth.
Local electoral officers said they could not speak with media. However an electoral commission spokeswoman said there had been steady turnout today. They would have a better idea of numbers after the votes had been counted, she said.
Meanwhile in Clive, cars lined both sides of Main Rd this morning as voters flocked to Clive Community Hall, the area's sole polling booth.
By 6pm the hive of Election Day activity had died down to the odd person who trickled in to cast their vote in the last hour.