The club, a poorer cousin to rowing, lives next door to the HB Rowing Club along Clive River.
The trouble is Olympic gold medallist Lisa Carrington is the face nationally but who will be that charismatic figure at the grassroots level here?
"I guess it's a lot about getting out there in the community," says Mudgway, who is coaching 14 junior and intermediate kayakers here.
The 19-year-old from Taradale isn't despairing that they are devoid of magnetic faces.
Instead, she sees her crop of youngsters as the template of future idols in helping their club mushroom from its 21 members.
An Auckland University journalism student, who is in her gap year after her first year, Mudgway took up coaching only four months ago after having done rowing in 2009.
The former Taradale High School pupil found traction with kayaking in Year 10 when Pacific Surf Lifesaving Club coach Phil Dooney introduced it to his surf club members and another coach, Pip Pearse, got into the fray.
"I just love being around water," she says, revealing kayaking eventually took over from surf lifesaving.
She has built a rapport with a group of youngsters with her limited knowledge but isn't shy to sound out senior coach Ben Bennett "when I'm in trouble".
"I want to help establish the club to make it more prominent," says Mudgway, adding it has struggled with building a foundation of juniors and intermediates.
"When you see rowing out there in the community they are having open days," she says, banking on word of mouth for now.
Her 14 youngsters will compete in their first regatta at the Blue Lake in Rotorua from October 17-19.
"It'll be the first for them and the first for me as a coach, too."
Mudgway has no expectations as such and putting pressure on the kayakers for a result isn't an option.
"I just want to see them have some fun."
If the youngsters get on the podium then so be it, although they have all set their individual goals.
She is loath to single out potential high flyers but twist her arm and she reckons their K4 crew of Mitch Jackson, John Callinicos, Laird Kruger and Harry Meates are an example of the contingent's fighting spirit.
"They are 15 to 16-year-olds who are all good friends and have that special chemistry in the boat.
"But then I could name all of them because they are all good in their own way."
Needless to say, the window of opportunity is beckoning one or several of them to become the face of kayaking here.
The youngsters are itching to see Carrington at the Blue Lakes after the Olympic gold medallist returned this week from the Sprint World Championship in Russia with record time in the final of her specialist 200m event.
Bay-born Scott Bicknell, who is based in Bay of Plenty as a surf lifesaving enthusiast after returning from overseas, also is a candidate for inspiring the youngsters in kayaking.