Hawke's Bay police have vowed to continue to check for unsafe drivers until the message gets through, as the number of those ignoring the law rises.
In three hours, over two days, 140 people were caught either not wearing their seatbelt or checking their phone while driving, as part of a Hawke's Bay road policing operation aimed at reducing the road toll.
Constable Nathan Ross says they are "blown away" by how bad it is.
On Thursday, at three checkpoints along Omahu Rd and Karamu Rd, 74 people were caught, including 55 offences for not wearing seatbelts, 12 for cellphone use, two suspended drivers, two car impounds and three arrests.
While on Friday, between 8am to 9.30am, in Greenmeadows, 32 people were found not wearing their seatbelt, and a further 20 people were using their phone while driving.