Do you remember Claytons, the non-alcoholic beverage coloured and packaged to resemble bottled whisky? "The drink you have when you're not having a drink" was the marketing message back in the day, but it entered the Kiwi vernacular as meaning "poor substitute" or "an ineffective solution to the problem".
Well Sunday's Ironman New Zealand 2012 race was a "Claytons Ironman" - the high winds that caused the previous day's cancellation of the annual 226km triathlon leaving only a half-ironman in their wake.
Naturally when the cancellation call was made at 4pm on Friday there was great disappointment. One had to feel for the rookies, and those in the shape of their lives. So much time and effort is needed to ready oneself for the holy grail of triathlon, not to mention the expense. For many it is a once-in-a-lifetime effort.
Personally, I took it on the chin - I had the 2010 Ironman to my name, wasn't enjoying the prospect of cold, wet, windy conditions, and had just picked up a cold. I was over "The summer that never was" a day too early.
The weather forecasters did get it right however. There was no way a safe event could have gone ahead on Saturday. But one must question whether or not the worldwide Ironman organisation, which must generate a large income through its multitude of events, could be better prepared for such occurrences. The logistical problems of rescheduling are understandable, but perhaps throwing a few dollars around could have made it happen.