Mobile phone providers need to decide what unlimited calling actually means and explain it to customers before they take their money.
I was amazed to read about the Auckland truck driver who received a text message from his provider, 2degrees, telling him to halve his call time.
As far as trucker Mike Oliver was aware he had paid for unlimited use of his mobile, so could talk and text until the cows came home.
And fair enough. According to the dictionary, unlimited means not limited in terms of number, quantity or extent.
But according to a 2degrees spokesperson Mr Oliver rang to query the text, the unlimited calling plan was subject to a Fair Use policy.