Wairoa Police officer Johnny Yuile found himself on the wrong end of a public towelling this week.
The proud father shared photos of his young daughter after she shot her first deer and was subsequently labelled "sadistic" for allowing her to taste the animal's raw heart.
His Facebook post said: "I'm a proud Dad ... check out my little pink ninja princess with her first deer, a young stag". Many were offended, one writing in response "I thought this post was choice until the 'warm quivering heart' bit."
When, and why, did offal fall so far from favour?
Old-school butchers called it "the fifth quarter" - which encompassed all non-skeletal meats.