As onlookers eyed up the Angus cross steer when it entered the judging ring at the A&P Show, some were imagining it as a sizzling steak of prime-cut beef on their plate.
The Ngaputahi Station steer in the beef hoof and hook competition at the show also attracted the eye of the judge.
From the Pohangina farm of father and son Forbes and Angus Cameron the steer stood out, with the part from where the main cuts come from, superb, the judge said.
Weighing in at 387.8kg, the judges said this was "a very nice, correct steer".
And it not only won on-the-hoof, but when killed out at Silver Fern Farms at Takapau, it remained on top in class 2 of the competition (270kg and over) scoring 254 points.