The FMG Young Farmer of the Year is thrilled to announce New Zealand's most trusted rain and work wear clothing company Betacraft will be attiring all competitors in their high-quality apparel.
The Beatson family-owned and -operated company, which was established in the 1950s in Palmerston North, is the newest sponsor to sign on to New Zealand's most prestigious agricultural contest.
Contest chairman Dean Rabbidge said he was delighted Betacraft had joined the family of sponsors, particularly because the company reflected the core values of NZ Young Farmers and the FMG Young Farmer of the Year.
"With four generations involved in the company and their integrity and strong relationships within the Primary Industry and Young Farmers, Betacraft reflects the prestige and mana in which our contest is held and we couldn't be happier to have them partner with us."
Betacraft sales and marketing manager Arne Beatson said his family were thrilled to be partnering with New Zealand's ultimate rural challenge.