It's also a chance for the players to see each other on the field, as most of the time players don't get to watch and appreciate the skills of the other local clubs.
Committee president Dylan Scott says there are a lot of talented players in CHB who sometimes are not given the recognition they deserve.
"The Country Rugby Day will put our players centre stage and let them show their worth.
"The whole rugby community is coming together to put on a show for CHB's rugby-loving public.
"Each club is contributing to the running of the day, Central Rugby and Sports is allowing the use of their venue, there will be food and drink carts, and a feast of good competitive rugby."
Scott says the day will an opportunity for coaches to "identify the talent" that will be brought together as one squad for the Bebbington Shield defence and three other games to be played against Heartland teams this season.
"We have matches planned against Wairarapa Bush, East Coast and Horowhenua/Kapiti later in the year, as well as a CHB Colts team to take on Dannevirke Colts for the Rankin Shield.
"We are expecting Dannevirke to challenge us for the Bebbington Shield again this year, since we managed to keep it out of their hands last year."
Scott says part of his committee's role is to bring the excitement back into CHB rugby.
"It's an important part of rural life, forging friendships between players and co-operation between clubs, inspiring our young people ... rugby is a lifestyle in rural areas and we want to hold onto that.
"We want to do something as a committee to make sure the game stays alive in CHB."
The Details
What: CHB Country Rugby Day
When: April 17, starts 11am
Where: Central Park, Mitchell St, Waipukurau
Games: 11am CHB 1st XV vs Havelock North
1.15pm Waipawa Country United Men's Rugby vs Porangahau (F1)
Central Colts vs Onga/Tiko Colts (F2)
3pm Central Prems vs Tamatea
5pm Central 2nds vs Otane (for Hunter Shield)