The new CEO of Hawke's Bay tertiary institute FutureCOL is the architect of the Southern Institute of Technology's (SIT) successful Zero Fee Scheme.
Bharat Guha's scheme has been credited with reversing Invercargill's declining population by attracting more students to the city.
Thanks to the 2001 scheme, SIT has a quadrupled roll, making it the sixth-largest government Institute of Technology/Polytechnic in New Zealand.
Mr Bharat was also deputy chief executive of SIT's corporate division, instrumental in setting up the Queenstown Campus and responsible for overseas marketing. SIT now has 1200 international students.
He and his Southland-born wife had no former links with Hawke's Bay but are happy to be in another rural-based region.