Tairāwhiti is a fruit bowl region and while the total volume of all food grown here is huge, we are not the biggest producer of many horticultural crops.
Our apple crops are a fraction of that produced in Hawke’s Bay; vineyards are plentiful in Gisborne but are only 3 percent of the national portfolio and small when compared to Marlborough. Anyone who has recently flown into Gisborne will have noticed the rapid expansion of the hail-protection nets preferred by kiwifruit growers, and while the region’s area in production has close to tripled in the past five or so years, we still only grow around 3 percent of the national kiwifruit crop.
All this means that when it comes time for the industry groups our growers pay levies to to allocate their scarce resources, Tairāwhiti is often a fair way down the list. This is where collaboration and a common voice is so important and is where I believe the Chamber of Commerce can help be an independent voice for the businesses of our region’s growers.
Without wanting to repeatedly bang the drum about roading resilience, our growers’ livelihoods and the jobs their businesses provide depend on getting their perishable products out of the district to packhouses or processing facilities as well as the markets where they are sold.
In horticulture, timing is everything and a road closure or series of road closures at the wrong time risks stranding fruit or vegetables in Gisborne, which would have a devastating impact on our local economy. The Gisborne Chamber of Commerce is an active participant in advocating for improvements to the resilience of our roading network.