More than 14,000 people will fly into Gisborne over summer, Air New Zealand estimates.
Today is the airline’s busiest day of the year, with nearly 50,000 people taking off to destinations across Aotearoa and overseas.
Air NZ is also reporting strong demand for travel to Gisborne.
Regional affairs manager Jason Dawson said the airline was looking forward to connecting travellers with Tairāwhiti, through Gisborne Airport.
“Festival-goers, active adventurers, beach and chardonnay lovers are going to be packing into Gizzy this year.